intentional fashion made in Ghana
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Shop the Joy of Being Alive Collection

I shine joyfully Bubu

I shine joyfully Bubu

€175.00

This Bubu is part of an exclusive drop—only two pieces were created from a secondhand fabric sourced from Ghana’s largest secondhand market. Most likely cotton, the fabric carries its own story. By repurposing it, we do our best to make use of what is already produced and give it new life with intention.

Dyed directly into the cloth is the affirmation: “I shine joyfully.” A reminder to exist in joy and to express joy unapologetically. The idea is this: when you wear your Bubu, you wear an affirmation. Let it anchor you in moments thoughout your days. Let it bring you back to joy—the Joy of Being Alive.

The Bubu is more than just a garment—it’s a cultural symbol that bridges generations and traditions. It calls to mind mothers, aunties, big sisters, and the women we look up to. Deeply comfortable and rich in character, it’s made for slow, cozy days—but with the right styling, it easily shifts into an elegant, rich-auntie moment. With generous side slits, adjustable length, and the option to cinch at the waist for a defined silhouette, this is our version of the Bubu—this is Friskyness.

Fit & Care

This Bubu is one-size, designed to drape beautifully across a range of bodies (fits S–XXL).

To care for it: wash the first time alone, then with similar colors. It loves to dry in the warmth of the sun—just like we do.

Shipping

If you’re in Accra, you’re welcome to pick it up in person or receive it via local delivery. Simply email your order number and phone number to: hello@friskyness.com

For international friends, delivery takes 3–4 weeks, with shipping costs calculated at checkout.

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